Privacy Policy

We have implemented this Privacy Policy in order to be open and transparent about how we collect, hold, and use your personal information, and under what circumstances we may disclose or transfer your personal information. Information we collect from you We may collect personal information directly from you, for example through a web form, thru social media, during registration or making a reservation, information that you may provide during

your telephone conversations with us, while setting up an account with us, short message services such as multi-media services (“Texts”), when you contact us for customer support, when you fill out a survey or at checkout.

=The personal information we collect directly from you may include asking you to supply personal information such as your first and last name, address, gender, date of birth, telephone number or e-mail address. However, under no circumstances will we request any information from you that may disclose your:

• political, religious, or philosophical opinions, beliefs, associations, or affiliations.

• racial or ethnic origin.

•membership of a trade union, or a professional or trade association; or

• criminal records.

We may also conduct surveys or market research and may seek other information from you on a

periodic basis. These surveys will provide us with information that allows improvement in the types and quality of services offered to you, and the way those services are offered to you.

1. To ensure the proper functioning of the Website.

2. To ensure the proper functioning of the Viral Ink Corp d/b/a Ray and Lisa Baby and Ray

and Lisa Story business and operations; and

3. To assist Viral Ink Corp d/b/a Ray and Lisa Baby and Ray and Lisa Story with our

communications in order to provide you with our products and services, customer service

and support, and other relevant information.

4. To market our products and services to you, including by email and text message subject to

your consent; also, product recommendations and other non-transactional communications

such as marketing newsletters, news, events, etc.

5. To provide our website to you, to optimize our website, and to assist with our advertising

and marketing efforts.

6. To send you abandoned cart reminders if you added items to your shopping cart but did not

complete check out.

7. To comply with the law and to maintain the security of our website; or

8 With your consent, or as otherwise disclosed at the time information is collected, auditing,

marketing, planning, billing, product development and research requirements.

We will not sell, distribute, rent, license, disclose, share, or pass your personal information onto

any third parties, other than those who are contracted to us to keep the information confidential.

How we may use or share the information we collect with other parties, including the

following:

•With third-party service providers to assist us with providing and marketing our products

and services, such as payment processors, data hosting services, analytics services, online

store support, advertising partners, and email service providers.

•With any affiliates or joint venture partners that we may have in the future.

• As part of a corporate sale, merger, or acquisition, or other transfer of all or part of our

assets, including as part of a bankruptcy proceeding.

• If necessary to comply with applicable laws and regulations, to respond to a subpoena,

search warrant or other lawful request for information we receive, or to otherwise protect

our rights or the rights of third parties, or to protect the safety or security of any person or

entity.

•With your consent or as otherwise disclosed at the time of data collection or sharing

•With Constant Contact, to send email marketing and text message communications. For

more information about how we may use your information with Constant Contact and the

information that may be collected through our email campaigns, see Constant Contact’s

Customer Data Notice available at https://www.constantcontact.com/legal/customer-contact-

data-notice.

•Should a third-party approach us with a demand to access your personal information, we

will take reasonable steps to redirect the third party to request the information directly from

you, wherever it is lawful and reasonable for us to do so.

Digital Advertising & Analytics

We may authorize our advertising partners to use cookies and similar technologies on our website to automatically collect certain information from your device, and we may share information about you, your purchases, and your interactions with our website with our advertising partners. These partners may also collect information from other websites or apps over time, including information about relationships among different browsers and devices. Such information can be used by us or our advertising partners to serve more relevant targeted ads.

We may also work with third parties that collect data about your use of our website and other sites or apps over time for non-advertising purposes. We use Google Analytics and other third-party services to improve the performance of the website and for analytics and marketing purposes. For more information about how Google Analytics collects and uses data when you use our website, visit www.google.com/policies/privacy/partners, and to opt out of Google Analytics, visit tools.google.com/dlpage/gaoptout. Our web browser may allow you to block or disable cookies; however, parts of our website may not function properly if you do so.

Mail and Text Message Communications

If you wish to unsubscribe from our email campaigns, please click on the Unsubscribe link at the

bottom of any marketing email sent from us. If you opt out of our email marketing, we will still

send you messages related to our transactions and relationship with you, such as order

confirmations.

If you wish to stop receiving text messages from us, reply STOP, QUIT, CANCEL, OPT-OUT, or

UNSUBSCRIBE to any text message sent from us.

Security of Personal Information

In our organization, personal information may be stored both electronically and in hard-copy form. We are committed to keeping your personal information secure regardless of the format in which we hold it, and we take all reasonable steps to protect your information from misuse, interference, loss, and unauthorized access, modification or disclosure. However, you use the Website at your own risk, and we accept no responsibility, whether we are deemed to have been negligent or not, in the event of a security that affects your privacy. Note that no information transmitted over the Internet, via e-mail or text, can be guaranteed to be completely secure. However, we will endeavor to protect your personal information as best as possible, but we cannot guarantee the security of any information that you transmit to us or receive

from us. The transmission and exchange of information is carried out at your own risk.

Access to your Personal Information In most cases, you have the right to access the personal information that we hold about you. If you wish to access your personal information, please contact our Privacy Officer at ray@rayandlisastory.com or by mail to Viral Ink Corp. P.O. Box 9020440, San Juan, P.R. 00902-0440.

We will deal with all requests for access to personal information as quickly as possible. Requests

for a large amount of information, or information which is not currently in use, may require further time before a response can be given. Only you, or a person or entity that you authorize to act on your behalf, may make a verifiable request related to your personal information. We may not be able to fulfill your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. We will need to verify your identity before processing your request. In order to verify your identity, we will generally require the matching of sufficient information you provide us to the information we maintain about you in our systems. If you are using an authorized agent, please note that you will be required to verify your identity and provide written confirmation that you have authorized the agent to make a request on your behalf.

For requests to access or delete, we may require you to verify your identity directly with us, and

directly confirm with us that you provided the authorized agent permission to submit the request. We will respond to most requests within forty-five (45) days, or otherwise request an additional forty-five (45) day period within which to respond.‍

We may charge you a reasonable fee for access if a cost is incurred by us in order to retrieve your

information, but in no case will we charge you a fee for your application for access.

Whenever a fee will be applied, you will be notified of how that fee will be calculated, or where

possible, the total amount that will be charged. You will then have the option to decide whether to proceed with your access request. In some cases, we will refuse to give you access to personal information we hold about you. This includes, but is not limited to, circumstances where denying access is required or authorized by the government of Puerto Rico under a court/tribunal order or where giving you access would be unlawful; have an unreasonable impact on other people’s privacy; prejudice an investigation of unlawful activity; reveal our intentions in relation to negotiations with you so as to prejudice those negotiations; prejudice enforcement related activities conducted by, or on behalf of, an enforcement body; reveal evaluative information generated within the Viral Ink Corp d/b/a Ray and Lisa Baby and Ray and Lisa Story business in connection with a commercially sensitive decision-making process.

We will also refuse access where the personal information relates to existing or anticipated legal

proceedings, and the information would not be accessible by the process of discovery in those

proceedings. Further, we will refuse access where your request is frivolous or vexatious, and where we reasonably believe that: giving access would pose a serious threat to the life, health or safety of any individual, or to public health or public safety; unlawful activity, or misconduct of a serious nature, is being or may be engaged in against Viral Ink Corp d/b/a Ray and Lisa Baby and Ray and Lisa Story and giving access would be likely to prejudice the taking of appropriate action in relation to that matter. If we refuse to give you access, we will provide you with reasons for our refusal, unless doing so would be unreasonable in the circumstances. We will also take reasonable steps to give you access in a way that meets your needs without giving rise to the reasons for our refusal. These mechanisms for accessing your personal information operate alongside, and do not replace, other informal or legal procedures by which you may be provided with access to your personal information.

Refer a Friend

If you choose to use our referral service to tell a friend about our Services, we will ask you for yourfriend’s email address. We will automatically send your friend a one-time email inviting them to visit our websites. We retain this information for the sole purpose of sending this one-time email and tracking the success of our referral program. Such referrals may not be permissible in allsituations or in all jurisdictions. You acknowledge and agree that you are solely responsible for

compliance with any applicable laws in this regard including, if applicable, seeking consent from

your friend. Your friend may contact us at ray@rayandlisastory.com or by mail to: Viral Ink Corp.

P.O. Box 9020440, San Juan, P.R. 00902-0440, to request that we remove this information from our database.

Correction of Your Personal Information

The accuracy of the personal information we have requested from you is important to us. Should

you suspect, or become aware of, that your personal information we hold is inaccurate, out of date,incomplete or misleading, please contact our please contact our Privacy Officer at

ray@rayandlisastory.com by mail by writing to Viral Ink Corp. P.O. Box 9020440, San Juan, P.R.

00902-0440.

We will deal with all requests for correction of personal information as quickly as possible.

Requests relating to a large amount of information, or information which is not currently in use,

may require further time before a response can be given.

Disposal of Personal Information Not Required

If we hold personal information about you, and we do not need that information for any purpose for which the information may be used or disclosed, we will take reasonable steps to destroy or de-identify that information unless we are prevented from doing so by law.

To Unsubscribing from our e-mail Database Please send us back an email you’ve received and add the word “UNSUBSCRIBE” typed into the subject line of the email.

Contacting Us

If you have any questions, concerns, or ideas about how we could improve our Privacy Policy,

please contact our Privacy Officer at rayandlisastory.com. Where you provide suggestions,

materials, or feedback it is considered non-confidential and we may, at our complete discretion, use it to improve the Website, service and/or how we handle personal information without any

obligation to compensate you regardless of how we use, implement, copy, modify, display,

distribute and/or otherwise benefit from your suggestions, materials or feedback.

Amendments of this Privacy Policy We are obligated to regularly review and update this Privacy Policy. We therefore reserve the right to amend this Privacy Policy at any time. Please review it frequently. Should any significant amendments occur, notification will be provided prior to the publication on our website. Your continued use after the update indicates your consent to be bound by the amended Privacy Policy.

This Privacy Policy was last updated on September 18, 2023.

Privacy Policy

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